
Glittering snow trails leading to the sky
The magic of walking uphill
Sometimes it is the quiet moments that touch us most deeply. When snow crystals glisten in the morning light, the clear winter air envelops us and every breath we take makes us feel lighter. At Hotel Universo, the motto for the year is UP – and that is exactly what winter in the Tyrolean mountains invites us to do: to go up, to drive up, to look up. To lofty heights, to sparkling expanses – and perhaps also a little way up into our own inner selves.
Deep snow-covered forests, majestic peaks and crystal-clear mountain air – Winter in Serfaus is pure wonder. Winter sports enthusiasts find happiness on the slopes or snowshoeing, families experience worlds of adventure full of laughter, and those seeking peace and quiet are enchanted by the winter wonderland, enjoying silence and delicious treats in rustic huts.

Winter sports on sparkling heights
Even the first gondola ride feels like a journey to another realm: below us lies the valley, above us the sky opens up. Whether on skis, snowboard or on foot during a ski tour – every step takes us upwards, into freedom, vastness and clarity. The mountains seem to open their arms and invite us to let go of the burdens of everyday life.
Those who want to experience the adventure from a new perspective can float over the snow-covered winter landscape on a tandem or paragliding flight. Experienced pilots accompany young and old alike, offering an unforgettable experience that combines a winter holiday with boundless freedom from a bird’s eye view.

Family happiness on the way up
The sunny high plateau offers easy slopes, friendly ski lessons and children’s areas such as Murmlipark, Kinderschneealm and Berta’s Kinderland. Here, the little ones can learn to ski in a playful way, while adventure trails, cave worlds and fun slopes provide endless fun. Winter and snowshoe hikes around Serfaus also lead to true heart trails. It’s not about speed, but about wonder – at sparkling snow crystals, silent winter landscapes and the clear mountain air. In the evening, under the starry sky, every step through the snow becomes a silent prayer – towards the heavens.
‘Upwards’ also means growing together. For children, every little climb is an adventure – on the magic carpet, tobogganing or playing in the snow. Laughing together, leaving tracks and sharing joy – these are paths that remain in the heart and make a winter holiday in Serfaus an unforgettable family trip.

Refreshment, warmth and moments of pampering
And then there are those blissful moments when the day in the snow comes to an end and the evening begins at the Hotel Universo. Here, you can arrive, let go and simply enjoy. Body and soul find peace in the wellness area with saunas, indoor pool and cosy retreats.
The clear mountain air becomes even more intense, while warmth, silence and small refreshments such as the ice grotto or the Kneipp basin turn every moment into a holiday for the senses. Floating in the water, gazing out over the snow-capped peaks – ‘upwards’ could hardly sound more beautiful.

Upwards – more than just a motto
At the end of this path, we realise that UPWARD means more than just altitude. It is an inner movement – an attitude that makes us lighter, freer and more grateful. Winter in Serfaus not only offers sparkling snow-covered trails, but also the strength to choose the upward path. In our hearts, in our minds, in our being.
And when you return to the Universo after a fulfilling day, you know that your own personal path upwards has found its place here.

Impressions
Pictures say more than a thousand words